On The Corona Virus and Vulnerable Business Models

Tad Hargrave
3 min readMar 14, 2020

You might watch this video from me before reading:

Well, it’s here: the Corona Virus.

(If you’re still not convinced it’s a big deal, then read this and then, for a potential upside, read this.)

And I’m here. Here being Salt Spring Island in BC. I’m visiting some friends at a community home as they wrangle with the hard reality that they are, in no way, prepared for a pandemic. Shopping and prep lists are being made. Costco will be visited tomorrow.

No doubt you may find yourself wondering the same things.

I was going to host an evening talk at their home but, due to the concerns about spreading infection, we’ve made it into an online event. A strange thing to be having local people from the Island watching on a screen when they’re only a mile or so away.

But that’s how it must be.

And perhaps this pandemic has all had you wonder the same thing about your business.

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Tad Hargrave

Tad Hargrave is a hippy who developed a knack for marketing (and then learned how to be a hippy again). You can learn more at www.marketingforhippies.com